Luxury & Supercar Weekend offers a unique opportunity to view the world’s most important examples of automotive achievement from their respective manufacturers. The center of the event takes place on 25 acres of the manicured Great Lawn of VanDusen Botanical Garden, offering the perfect backdrop for a “garden party” atmosphere with fashion shows, luxury hospitality tents and specialty foods and adult beverages.
Jaguar Land Rover is positioned as the pinnacle of luxury vehicles and thus deserved a front and center position at the event. Jaguar Land Rover secured Blitzgear as their event activation partner to handle everything including event strategy, event coordination, visual design, decor, signage, audio visual, procurement, setup, and management. The display this year featured 6 tents, 5 high-end restaurants, 2 bars, 10 vehicles, 4 complimentary massage chairs, a piano, and a croquet court.