In the summer of 2013, Scion Canada sought to host an event in the Vancouver region that not only gave their current customers an unforgettable experience, but also produced great PR for the Scion brand. The result – The Scion City Rally 2013!
Scion dealers from around the Greater Vancouver Region created teams that consisted of Scion owners. These teams then competed against each other in a Rally around the city! Teams used their Scion vehicles to effectively navigate their way through a series of clues leading them to different challenges around the city and testing their teamwork and wits. With each challenge being hosted at various Vancouver landmarks, the exposure for the Scion brand was well recognized.
The event was a huge success leaving each competing team battling for the top spot!
Stay tuned for the full video and photo album from this event!